Article

Behaviourism has been about for a long time in psychology circles. Piloted by Pavlov (1897) in his study with dogs, it posits that a persons actions are a result of their environment and that all of us learn how to behave rather than have inherent components that determine it. It is followed by Albert Bandura’s […]

Article

Motivation can be defined as the factors which direct and energise the behaviours of humans and other organisms- the drive behind the reasons we do things. Researchers have investigated a number of theories in order to understand motivational needs- however it seems that it is only through looking at these theories as a collective motivation […]